Trust
If you're a New Zealand photographer who specialises in crowd event, school, kindergarten/day care or sports team photography, partnering with a trusted platform and professional print lab is crucial. Because Workspace connects directly with our own pro lab, Queensberry, everything from image hosting and client management through to sales, printing, product fulfilment and shipping takes place "under one roof". In a business that depends so much on systems and productivity, that means:
- Your own time on order processing and fulfilment is minimised.
- Which means ou can focus on photography and editing.
- We can deliver the best quality products at affordable prices
- You can operate profitably while charging affordable prices.
And we have a proven track record of success. Some photographers using our platform are making sales between 15-45k in a single month.
Note: In this Guide we’ll talk about schools, parents and students, but the same principles and roles apply no matter the type of client.
Getting started
School and team photography is highly competitive, and the way each business operates, and the services it offers, are often an important part of its competitive advantage. Our clients can and do use the platform in different ways, and for that reason you should treat this Guide as a general introduction.
We’re here to help, so please feel free to contact us to discuss your business needs and how to make our platform work best for you.
How it works
To use the service you’ll need to create a Gallery for each school or team you photograph, and provide parents with login credentials to access it and the images of their child and their class.
Parents will be able to purchase digital downloads and print products.
Workspace will collect payments for you and deliver them to your Stripe account after deducting the wholesale cost of print products. Stripe will charge transaction processing fees to your account but no commission will be deducted.
Digital downloads will be delivered by emailing a download link to the customer.
Product purchases will be delivered direct to the parents’ homes, or you can offer the option of bulk shipping if you wish. Bulk shipping offers parents a saving by delivering their order to the school in a single shipment with orders from other parents, provided they place their orders by a date set by you.
Important: To avoid damage, we do not deliver frames, canvases or matted prints direct to schools. Instead parents can enter their own address for delivery. Those products are "freight free", but a freight charge may be incurred if they include prints in the order.
Popular features
Easy image upload: Workspace is designed to quickly and easily upload lots of images.
A unique login for each student: A personal login for each student allows parents to easily view photos of just their own child.
Auto-created Collections: Workspace sorts the files in an Image Gallery into a separate Collection for each student. This is what allows parents to see photographs of just their own child. To do so Workspace uses a specialised CSV document that links each student’s details to the images in the Gallery.
Custom Login Portal: You don’t need to send individual links to parents. Instead you send a link to your branded Login Portal when you’re ready for parents to login, view the images and buy.
Pre-registration: You can also send a pre-registration link before to the photo shoot to collect parents' email addresses. This allows you to notify them when the photos go live, and to also send follow-up marketing emails to encourage sales.
Class Photos: You can identify certain images as Class Photos that can be offered to all parents in addition to photos of their own child. You can offer different products that can be purchased of these (e.g. laminated 12x8 prints). You can also restrict downloads of the files.
Bulk collation and shipping of orders: Orders can be delivered directly to customers' homes, or you can offer the option of holding orders until a set date to be shipped in bulk to the school, meaning parents can save on shipping.
Hands-free product sales: As well as prints, you can offer digital downloads, frames and canvases. You decide which products you want to offer, and the prices you want to charge. Queensberry will create these prints and products for you and deliver them direct to the customer or school.
Hands-free orders and payment: Workspace processes your orders on your own branded website and delivers payments immediately to your own Stripe account.
Packages: Create “package deals” of your best-selling products so that they’re easier for customers to purchase, and so you can offer special pricing. This is a great way to upsell!
Custom domain and branding: You can connect a custom domain to your account, and create a beautiful site consistent with your brand.
Pricing
To access our Volume Portrait Account features you’ll need a Workspace Pro or Pro+ subscription.
Instead of Queensberry's usual freight charges, customers are currently charged NZ$1.00 packaging and handling on all bulk delivery orders (i.e. those to be collated and shipped together to the school). In addition you will be charged freight on the bulk delivery. Note: you can choose to offer the bulk delivery option or not, as you prefer.
You can view Queensberry's print product pricing here:
